Swiss Style originated in Switzerland in the 1940s and became better known as International Style in the 1950s when designers worldwide began to adopt the style. The three common principles of Swiss Style are cleanliness, readability, and objectivity. International Design begins with a mathematical grid considered to be the most legible and harmonious way for structuring information. In addition to the grid, this style involves an asymmetrical layout, san serif typefaces, and the favoring of photography over illustrations.
Throughout the duration of this five-week course I plan to use this blog to better my understanding of the Swiss/International Style and learn how to create successful designs using this style.
No comments:
Post a Comment